Dear ReLIKE supporters and users
This is a message that we were hoping to never write, but we have to:
ReLIKE is closing.
After immeasurable effort and time and a lot of money invested in the creation and running of ReLIKE, we have reached the point in which we have to admit defeat, and call time on the ReLIKE initiative. We wanted to facilitate a change in consumer behaviour that will see children’s clothes stay in use for longer, being passed from one family to another, reducing waste, and saving money and time for parents in the UK. But the patterns and habits of consumers and the power of the market have proved too big a challenge for us. He haven’t been able to gain enough users and to generate enough trade through the website to make it viable. In fact, since starting in 2012, ReLIKE has never generated a profit or even covered its costs. We have run out of steam, money and ideas. It is time to say goodbye and move on. The website will go off line on 10/06/2016.
So the questions that remain for you, as a ReLIKE user, are:
- What to do with the points that you have accrued?
- What to do with the bundles you have listed but haven’t sold?
- if you have 1000 credits (i.e. equivalent of £10) or a multiple of 1000 credits, please convert them to an Amazon voucher on the site ASAP. Follow the link from “my ReLIKE”.
- If you know someone who may find your bundle useful, please give it away. Otherwise, please donate them to a charity that can pass them on to people in need or to a charity shop.
And what next?
Cheap clothes and throw-away fashion seem to be here to stay for the foreseeable future. It is up to us all to minimise its negative effects on our finances and the environment. So let's all do our best to re-use and recycle as much as we can and promote the culture of hand-me-downs as much as we can, in whichever guise is takes.
Personally, we have donated our bundles to iNEED - a volunteer led charity set up as a response to the current Syrian refugee crisis that sorts and channels clothing and supplies to where they are needed most: lorry loads have already gone to the Calais "Jungle", and to Lebanon. Why not seek out your local organisation drop off point, or send directly to:
c/o Natasha Cadman
Lone House Farm
Finally, the software and “back end” of the website are available for sale to anyone who can find use for them – repurposing as a coupon-generating scheme, for example. The branding is also for sale. And the domain. If you are interested – look us up.